Generative Content Generalist

Full-time Job Type
Remote Work Arrangement
Mid-Level Experience
Apply Now Posted 2 hrs ago

Fully remote mid-level role with Moon Active, a global mobile game developer. The position focuses on creating engaging marketing assets using AI tools, blending visual artistry with interactive prototyping.

Skills / Requirements

  • 3D Applications
  • AI Video Generation
  • ChatGPT Image 2
  • Claude Code
  • Color Composition
  • ComfyUI
  • Cursor
  • Game Engines
  • Game Layouts
  • Gameplay Mechanics
  • Generative Platforms
  • Interactive Mechanics
  • Kling
  • Mobile Gaming
  • Nano Banana 2
  • Node-based Pipelines
  • Scripting
  • Seedance
  • Vibe Coding
  • Visual Storytelling

Why Apply

This role is perfect for someone skilled in using AI tools like Claude Code and ComfyUI to create marketing assets. You'll employ AI-guided coding to rapidly develop interactive mechanics and enhance visual storytelling.

What You'll Be Doing

You'll create and integrate AI-generated video ads, cinematics, and narrative-driven assets into global marketing campaigns. Collaborate with various teams to ensure creative outputs align with Moon Active's brand standards.

Pay and Career Growth

The role offers a chance to work in a fast-paced marketing environment with exposure to cutting-edge AI tools. It supports career growth in creative and technical disciplines within a leading mobile game company.

Benefits and Perks

  • creative workflows
  • global position
  • Innovative environment
  • Remote Work

Is This Role Right for You?

Good fit if you...

  • Experienced in using generative AI tools for creative projects.
  • Comfortable working in a fast-paced marketing environment.
  • Strong background in visual storytelling and interactive prototyping.

May not be for you if...

  • Lacks experience with AI-driven tools and platforms.
  • Prefers strictly traditional art methods over digital or AI-assisted creation.
  • Unfamiliar with mobile gaming and its marketing dynamics.

Original Job Description

Moon Active, a leading global mobile game developer entertaining millions worldwide, is seeking a highly skilled and creative Generative Content Generalist to join our innovative Marketing Art Studio in this remote global position. In this role, you will bridge the gap between visual artistry, video generation, and interactive prototyping. You will work across our varied product portfolio to create engaging marketing assets, ranging from rich narrative storytelling videos and static marketing assets to interactive, playable game creatives.
You will leverage your artistic expertise alongside generative tools (such as Claude Code, Cursor, Seedance, Kling, Nano Banana 2, ChatGPT Image 2, ComfyUI, and others) to shape the future of visual storytelling and marketing playability at Moon Active.

Responsibilities

Work closely with marketing, design, and engineering teams to integrate AI assets into global campaigns, while curating and updating internal datasets to fine-tune generative models.

Produce high-quality video ads, cinematics, and narrative-driven assets using cutting-edge AI video generation and animation tools.

Lead a hybrid workflow that combines vibe coding – utilizing AI-guided coding assistants to rapidly assemble interactive mechanics – with high-fidelity recording and post-production. You will bridge the gap between code and video, capturing raw gameplay sessions to generate unique marketing narratives and playable prototypes.

Ensure all AI-generated artwork and creative output strictly adheres to Moon Active’s signature style, characters roster, quality standards, and brand identity.

Research, test, and implement emerging image, video, and interactive generation models to continuously improve creative workflows.

Requirements

Proven background in layout design, user interface creation, and visual storytelling.

Hands-on experience building node-based pipelines in tools like ComfyUI, with deep familiarity with generative platforms like Seedance, Kling, Nano Banana 2, and ChatGPT Image 2.

Ability to assemble basic interactive mechanics and game layouts utilizing AI-driven tools such as Claude Code, OpenAI Codex, or Google AI Studio.

Deep understanding of color, composition, and anatomy to identify and correct imperfections in AI outputs.

Ability to work in a fast-paced marketing environment and communicate ideas effectively across creative and technical disciplines.

A genuine enthusiasm for mobile gaming, with a deep understanding of gameplay mechanics, game feel (Game Juice), and what makes an experience engaging and fun.
Advantages

Experience with game engines (such as Unity or Unreal) or web-based creative development.

Familiarity with scripting or basic coding (such as HTML, JavaScript, or Python) to automate pipelines or tweak interactive prototypes.

A background in gaming-related concept art, digital illustration, or marketing asset production.

Familiarity with 3D applications (Blender, Cinema 4D, Maya) and incorporating 3D assets into AI pipelines.